{"id":5121,"date":"2023-04-13T12:52:56","date_gmt":"2023-04-13T12:52:56","guid":{"rendered":"https:\/\/b2v.mx\/media\/?p=5121"},"modified":"2023-08-06T22:25:44","modified_gmt":"2023-08-07T04:25:44","slug":"lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans","status":"publish","type":"post","link":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/","title":{"rendered":"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Por primera vez, las mujeres trans que se realizan una cirug\u00eda de afirmaci\u00f3n de g\u00e9nero encontrar\u00e1n un producto de cuidado \u00edntimo femenino dise\u00f1ado para sus necesidades espec\u00edficas, creado por la marca colombiana LifeCup.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por primera vez, la marca colombiana LifeCup, l\u00edder en ese pa\u00eds en copas menstruales y productos alrededor del ciclo menstrual de la mujer, junto con Wunderman Thompson Colombia, han dise\u00f1ado un <strong>nuevo producto para ayudar a la regeneraci\u00f3n, hidrataci\u00f3n y cuidado de la piel de las nuevas vulvas de las mujeres trans: LifeFemT<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Una idea de producto de Wunderman Thompson Colombia con un branding que incluye los colores de la bandera trans. Se trata del primer producto del mercado que<strong> se adapta a las necesidades espec\u00edficas de las nuevas vulvas de las mujeres trans, como el equilibrio del pH, la hidrataci\u00f3n y la flora bacteriana, adem\u00e1s de la regeneraci\u00f3n de los tejidos<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"715\" height=\"451\" src=\"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans-2.png\" alt=\"\" class=\"wp-image-5123\" srcset=\"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans-2.png 715w, https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans-2-300x189.png 300w, https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans-2-600x378.png 600w\" sizes=\"(max-width: 715px) 100vw, 715px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Al darse cuenta que las nuevas vaginas de las mujeres trans requer\u00edan necesidades fisiol\u00f3gicas espec\u00edficas, Romina Rizzi y Stephanie Larumbe, cofundadoras y l\u00edderes de LifeCup, desarrollaron LifeFemT como resultado de una extensa investigaci\u00f3n y desarrollo del producto con los cirujanos y especialistas en afirmaci\u00f3n de g\u00e9nero m\u00e1s importantes del pa\u00eds, as\u00ed como con mujeres pertenecientes a la comunidad trans.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ximena Borr\u00e9, mujer trans, explica por qu\u00e9 es tan importante un producto como este: \u201dLas mujeres trans somos mujeres, pero tambi\u00e9n somos trans, y convertirnos en lo que somos puede llevar meses o a\u00f1os, a veces incluso cuando est\u00e1s luchando contigo misma. Justo despu\u00e9s de la cirug\u00eda de afirmaci\u00f3n de g\u00e9nero, es f\u00e1cil agobiarse con preguntas como, \u00bfc\u00f3mo me cuido? \u00bfQu\u00e9 producto uso?\u201d. Ximena fue una de las mujeres que probaron el producto y colabor\u00f3 con la creaci\u00f3n de la campa\u00f1a.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Romina Rizzi y Stephanie Larumbe, fundadoras de LifeCup agregan: \u201d<strong>hemos trabajado en estrecha colaboraci\u00f3n con uno de los mejores cirujanos especializados en afirmaci\u00f3n de g\u00e9nero<\/strong> del pa\u00eds, as\u00ed como con mujeres trans, para desarrollar un producto que les sea realmente \u00fatil: es algo de lo que no tienen que preocuparse, pueden elegirlo sabiendo que est\u00e1 hecho especialmente para ellas, d\u00e1ndoles la f\u00f3rmula espec\u00edfica necesaria para ayudarlas a cuidar de su nueva vagina\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Daniel Payan, CCO de Wunderman Thompson Colombia, dijo:\u201dnos dimos cuenta que el cuidado \u00edntimo de las mujeres trans tiene una ausencia en el mercado global, ah\u00ed empezamos a buscar los especialistas indicados para entender si pod\u00edamos desarrollar el producto. Despu\u00e9s, fue maravilloso poder alinearnos con LifeCup, y encontrar en Romina y Stephanie el camino para desarrollar LifeFemT. Un producto para mostrar a estas mujeres que no solo son vistas, sino tambi\u00e9n bienvenidas\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La f\u00f3rmula de <strong>LifeFemT se compone de amino\u00e1cidos y un complejo lip\u00eddico, al igual que cal\u00e9ndula y aloe vera, actuando para aportar a la regeneraci\u00f3n, hidrataci\u00f3n de la vulva y elasticidad que necesita la nueva zona \u00edntima de las mujeres trans<\/strong> en su d\u00eda a d\u00eda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c1lvaro H. Rodr\u00edguez, cirujano colombiano, pionero en cirug\u00edas transg\u00e9nero y miembro de la WPATH (Asociaci\u00f3n Profesional Mundial para la Salud Transg\u00e9nero) ha declarado: \u201dla vaginoplastia es una intervenci\u00f3n quir\u00fargica en la que construimos una nueva vagina a partir de la piel que ya tiene la paciente, y en la que se utilizan injertos de piel de tilapia para darle textura y mayor elasticidad. Esto hace que la recuperaci\u00f3n postoperatoria merezca un cuidado especial debido a las nuevas caracter\u00edsticas fisiol\u00f3gicas, convirti\u00e9ndola en un cuidado un poco m\u00e1s complejo. Es aqu\u00ed donde cobra relevancia este nuevo jab\u00f3n de uso diario, ya que ahora las mujeres trans podr\u00e1n encontrar en el mercado un producto que se ajuste a las necesidades espec\u00edficas de su nueva vulva, como el pH, la hidrataci\u00f3n y la regeneraci\u00f3n de la piel\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans-3.jpg\" alt=\"\" class=\"wp-image-5124\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Por primera vez, las mujeres trans que se realizan una cirug\u00eda de afirmaci\u00f3n de g\u00e9nero encontrar\u00e1n un producto de cuidado \u00edntimo femenino dise\u00f1ado para sus necesidades espec\u00edficas, creado por la marca colombiana LifeCup. Por primera vez, la marca colombiana LifeCup, l\u00edder en ese pa\u00eds en copas menstruales y productos alrededor del ciclo menstrual de la [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_monsterinsights_skip_tracking":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_google_business_share_type":"","_bluesky_share_type":"","_mastodon_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[71],"tags":[],"class_list":["post-5121","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-salud"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans - B2V Media<\/title>\n<meta name=\"description\" content=\"%\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans - B2V Media\" \/>\n<meta property=\"og:description\" content=\"%\" \/>\n<meta property=\"og:url\" content=\"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/\" \/>\n<meta property=\"og:site_name\" content=\"B2V Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/b2vmx\" \/>\n<meta property=\"article:author\" content=\"https:\/\/facebook.com\/b2vmx\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-13T12:52:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-07T04:25:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans1-e1692827943518.jpg?fit=1200%2C675&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Editor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/www.twitter.com\/b2vmx\" \/>\n<meta name=\"twitter:site\" content=\"@b2v_mx\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/\"},\"author\":{\"name\":\"Editor\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#\\\/schema\\\/person\\\/19975bd0e669232f9c601ca6a3879095\"},\"headline\":\"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans\",\"datePublished\":\"2023-04-13T12:52:56+00:00\",\"dateModified\":\"2023-08-07T04:25:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/\"},\"wordCount\":695,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/b2v.mx\\\/media\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/jabon-trans1-e1692827943518.jpg\",\"articleSection\":[\"Salud\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/\",\"url\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/\",\"name\":\"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans - B2V Media\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/b2v.mx\\\/media\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/jabon-trans1-e1692827943518.jpg\",\"datePublished\":\"2023-04-13T12:52:56+00:00\",\"dateModified\":\"2023-08-07T04:25:44+00:00\",\"description\":\"%\",\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\\\/#primaryimage\",\"url\":\"https:\\\/\\\/b2v.mx\\\/media\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/jabon-trans1-e1692827943518.jpg\",\"contentUrl\":\"https:\\\/\\\/b2v.mx\\\/media\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/jabon-trans1-e1692827943518.jpg\",\"width\":1200,\"height\":675,\"caption\":\"mujer morada\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#website\",\"url\":\"https:\\\/\\\/b2v.mx\\\/media\\\/\",\"name\":\"B2V Media\",\"description\":\"Sitio de Contenidos de Negocios\",\"publisher\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#organization\"},\"alternateName\":\"B2V MX\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/b2v.mx\\\/media\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#organization\",\"name\":\"B2V Media\",\"alternateName\":\"B2V MX\",\"url\":\"https:\\\/\\\/b2v.mx\\\/media\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/b2v.mx\\\/media\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/Logos_Mesa-de-trabajo-1-1.png\",\"contentUrl\":\"https:\\\/\\\/b2v.mx\\\/media\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/Logos_Mesa-de-trabajo-1-1.png\",\"width\":1080,\"height\":1080,\"caption\":\"B2V Media\"},\"image\":{\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/b2vmx\",\"https:\\\/\\\/x.com\\\/b2v_mx\",\"https:\\\/\\\/www.instagram.com\\\/b2vmx\\\/\",\"https:\\\/\\\/linkedin.com\\\/business\\\/b2vmx\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/b2v.mx\\\/media\\\/#\\\/schema\\\/person\\\/19975bd0e669232f9c601ca6a3879095\",\"name\":\"Editor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/20af5fb450db1167afd101d6b4d43d4c1fb63be46f1e3adcfeb12b0ffd4b44bf?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/20af5fb450db1167afd101d6b4d43d4c1fb63be46f1e3adcfeb12b0ffd4b44bf?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/20af5fb450db1167afd101d6b4d43d4c1fb63be46f1e3adcfeb12b0ffd4b44bf?s=96&d=mm&r=g\",\"caption\":\"Editor\"},\"sameAs\":[\"https:\\\/\\\/b2v.mx\",\"https:\\\/\\\/facebook.com\\\/b2vmx\",\"https:\\\/\\\/www.instagram.com\\\/b2vmx\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/b2vmx\",\"https:\\\/\\\/x.com\\\/https:\\\/\\\/www.twitter.com\\\/b2vmx\",\"https:\\\/\\\/www.youtube.com\\\/@B2Vyoutube\"],\"url\":\"https:\\\/\\\/b2v.mx\\\/media\\\/author\\\/editor\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans - B2V Media","description":"%","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/","og_locale":"es_ES","og_type":"article","og_title":"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans - B2V Media","og_description":"%","og_url":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/","og_site_name":"B2V Media","article_publisher":"https:\/\/www.facebook.com\/b2vmx","article_author":"https:\/\/facebook.com\/b2vmx","article_published_time":"2023-04-13T12:52:56+00:00","article_modified_time":"2023-08-07T04:25:44+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/i0.wp.com\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans1-e1692827943518.jpg?fit=1200%2C675&ssl=1","type":"image\/jpeg"}],"author":"Editor","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/www.twitter.com\/b2vmx","twitter_site":"@b2v_mx","twitter_misc":{"Escrito por":"Editor","Tiempo de lectura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/#article","isPartOf":{"@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/"},"author":{"name":"Editor","@id":"https:\/\/b2v.mx\/media\/#\/schema\/person\/19975bd0e669232f9c601ca6a3879095"},"headline":"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans","datePublished":"2023-04-13T12:52:56+00:00","dateModified":"2023-08-07T04:25:44+00:00","mainEntityOfPage":{"@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/"},"wordCount":695,"commentCount":0,"publisher":{"@id":"https:\/\/b2v.mx\/media\/#organization"},"image":{"@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/#primaryimage"},"thumbnailUrl":"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans1-e1692827943518.jpg","articleSection":["Salud"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/","url":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/","name":"LifeCup y Wunderman Thompson lanzan el primer jab\u00f3n \u00edntimo dise\u00f1ado para mujeres trans - B2V Media","isPartOf":{"@id":"https:\/\/b2v.mx\/media\/#website"},"primaryImageOfPage":{"@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/#primaryimage"},"image":{"@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/#primaryimage"},"thumbnailUrl":"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans1-e1692827943518.jpg","datePublished":"2023-04-13T12:52:56+00:00","dateModified":"2023-08-07T04:25:44+00:00","description":"%","inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/b2v.mx\/media\/lifecup-y-wunderman-thompson-lanzan-el-primer-jabon-intimo-disenado-para-mujeres-trans\/#primaryimage","url":"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans1-e1692827943518.jpg","contentUrl":"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/04\/jabon-trans1-e1692827943518.jpg","width":1200,"height":675,"caption":"mujer morada"},{"@type":"WebSite","@id":"https:\/\/b2v.mx\/media\/#website","url":"https:\/\/b2v.mx\/media\/","name":"B2V Media","description":"Sitio de Contenidos de Negocios","publisher":{"@id":"https:\/\/b2v.mx\/media\/#organization"},"alternateName":"B2V MX","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/b2v.mx\/media\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/b2v.mx\/media\/#organization","name":"B2V Media","alternateName":"B2V MX","url":"https:\/\/b2v.mx\/media\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/b2v.mx\/media\/#\/schema\/logo\/image\/","url":"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2020\/04\/Logos_Mesa-de-trabajo-1-1.png","contentUrl":"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2020\/04\/Logos_Mesa-de-trabajo-1-1.png","width":1080,"height":1080,"caption":"B2V Media"},"image":{"@id":"https:\/\/b2v.mx\/media\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/b2vmx","https:\/\/x.com\/b2v_mx","https:\/\/www.instagram.com\/b2vmx\/","https:\/\/linkedin.com\/business\/b2vmx"]},{"@type":"Person","@id":"https:\/\/b2v.mx\/media\/#\/schema\/person\/19975bd0e669232f9c601ca6a3879095","name":"Editor","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/20af5fb450db1167afd101d6b4d43d4c1fb63be46f1e3adcfeb12b0ffd4b44bf?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/20af5fb450db1167afd101d6b4d43d4c1fb63be46f1e3adcfeb12b0ffd4b44bf?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/20af5fb450db1167afd101d6b4d43d4c1fb63be46f1e3adcfeb12b0ffd4b44bf?s=96&d=mm&r=g","caption":"Editor"},"sameAs":["https:\/\/b2v.mx","https:\/\/facebook.com\/b2vmx","https:\/\/www.instagram.com\/b2vmx","https:\/\/www.linkedin.com\/company\/b2vmx","https:\/\/x.com\/https:\/\/www.twitter.com\/b2vmx","https:\/\/www.youtube.com\/@B2Vyoutube"],"url":"https:\/\/b2v.mx\/media\/author\/editor\/"}]}},"_links":{"self":[{"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/posts\/5121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/comments?post=5121"}],"version-history":[{"count":3,"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/posts\/5121\/revisions"}],"predecessor-version":[{"id":5128,"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/posts\/5121\/revisions\/5128"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/media\/5122"}],"wp:attachment":[{"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/media?parent=5121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/categories?post=5121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/b2v.mx\/media\/wp-json\/wp\/v2\/tags?post=5121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}