{"id":5189,"date":"2023-04-18T10:05:37","date_gmt":"2023-04-18T16:05:37","guid":{"rendered":"https:\/\/b2v.mx\/media\/?p=5189"},"modified":"2023-04-18T10:09:19","modified_gmt":"2023-04-18T16:09:19","slug":"propiedades-del-portafolio-de-marriott-bonvoy-ponen-en-marcha-campanas-a-favor-del-planeta","status":"publish","type":"post","link":"https:\/\/b2v.mx\/media\/propiedades-del-portafolio-de-marriott-bonvoy-ponen-en-marcha-campanas-a-favor-del-planeta\/","title":{"rendered":"Propiedades del portafolio de Marriott Bonvoy ponen en marcha campa\u00f1as a favor del planeta"},"content":{"rendered":"\n

Todas estas acciones se hacen con el apoyo de la plataforma internacional Serve360 y la campa\u00f1a Hotel Earth.<\/em><\/p>\n\n\n\n

El pr\u00f3ximo 22 de abril se conmemora la edici\u00f3n n\u00famero 53 del D\u00eda Internacional de la Madre Tierra, instaurado as\u00ed por el Programa para el Medio Ambiente de las Naciones Unidas; desde entonces, la fecha funge como un llamado a la poblaci\u00f3n y empresas para tomar mayor conciencia y llevar a cabo acciones a favor del planeta y as\u00ed contribuir a revertir los da\u00f1os ocasionados por el hombre, como el cambio clim\u00e1tico.<\/p>\n\n\n\n

Desde su fundaci\u00f3n en 1927, Marriott International ha tenido como uno de sus valores centrales servir al mundo basado en un compromiso con la sostenibilidad para preservar, restaurar y mejorar las comunidades y entornos donde tiene presencia, con acciones dentro de sus propiedades y fuera de \u00e9stas<\/strong>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Para cumplir con dicha misi\u00f3n, la compa\u00f1\u00eda cuenta con la plataforma de sostenibilidad e impacto social Serve360 que gu\u00eda sus esfuerzos para sostener las operaciones responsables como la reducci\u00f3n de la huella global de carbono, agua y residuos<\/strong>, para as\u00ed alcanzar la meta de cero emisiones netas de gases de efecto invernadero a m\u00e1s tardar en el 2050. <\/p>\n\n\n\n

Adem\u00e1s, este a\u00f1o la compa\u00f1\u00eda anunci\u00f3 el inicio de la campa\u00f1a global Hotel Earth, que se enfoca en implementar pr\u00e1cticas para evitar el desperdicio de alimentos en los hoteles y apoyar los objetivos de sustentabilidad a trav\u00e9s de todo el portafolio de hoteles<\/strong>. Se calcula que alrededor del 30% de la producci\u00f3n mundial de alimentos se desperdicia, por lo que el objetivo de Serve360 es reducirlos en un 50% para el 2025<\/strong>; para alcanzar esta meta proponen reducir o reutilizar los desechos alimenticios de la propiedad a partir de acciones como separarlos y medirlos, donarlos a personas, utilizarlos como alimento para animales y llevar a cabo digesti\u00f3n anaer\u00f3bica, compostaje y reciclaje de aceites para evitar en lo posible que terminen en vertederos de basura<\/strong>.<\/p>\n\n\n\n

Otras acciones que la cadena de hoteles de Marriott International realiza a favor del medio ambiente son la limpieza continua de playas por medio de colectivos, ya sea del personal o de la comunidad interesada<\/strong>, esto en propiedades como JW Marriott Canc\u00fan Resort & Spa, W Punta de Mita, The Westin Cozumel y Sheraton Buganvilias Resort & Convention Center, \u00e9sta \u00faltima cuenta adem\u00e1s con la acci\u00f3n Plantando Vida, donde ni\u00f1os apoyan al equipo de jardiner\u00eda del hotel.<\/p>\n\n\n\n

La eliminaci\u00f3n de pl\u00e1sticos de un s\u00f3lo uso<\/strong>, el empleo de popotes y contenedores realizados a base de desechos org\u00e1nicos y el reciclaje tambi\u00e9n son pr\u00e1cticas comunes en las propiedades como The Westin Cozumel y Sheraton Buganvilias Resort & Convention Center, donde cuentan con un taller de manualidades con material reciclado para ni\u00f1os<\/strong>. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

El JW Marriott Canc\u00fan Resort & Spa tiene su propia planta destiladora, una planta de tratamiento, y tambi\u00e9n poseen la M\u00e1quina Orca, capaz de \u201cdigerir\u201d hasta 1 tonelada de residuos alimentarios al d\u00eda<\/strong>, utilizando principalmente aire, junto con agua y microbiolog\u00eda para convertir los desechos en un l\u00edquido ambientalmente seguro, la propiedad tambi\u00e9n lleva a cabo pr\u00e1cticas culinarias sostenibles, como tener su propio jard\u00edn para servir alimentos frescos, y el programa de Liberaci\u00f3n de Tortugas.<\/p>\n\n\n\n

Algunos hoteles, como Aloft Tulum, Courtyard Mazatl\u00e1n Beach Resort y JW Marriott Canc\u00fan Resort & Spa, utilizan un sistema inteligente que permite ahorrar energ\u00eda mediante iluminaci\u00f3n LED, sensor de presencia en diferentes \u00e1reas y sistema de agua helada para aires acondicionados, lo que ayuda al ahorro de energ\u00eda<\/strong>, permitiendo que todas las \u00e1reas comunes est\u00e9n climatizadas y que los equipos el\u00e9ctricos trabajen menos.<\/p>\n\n\n\n

Tambi\u00e9n en el rubro de energ\u00eda, propiedades como Ixtapan de la Sal Marriott Hotel & Spa y Courtyard Quer\u00e9taro con el apoyo de Kiwapower, productor independiente en generaci\u00f3n solar, adaptaron paneles solares en sus instalaciones<\/strong>; la energ\u00eda solar que proveen los paneles, adem\u00e1s de ser renovable y sostenible, es amigable con el medio ambiente porque no genera gases de efecto invernadero ni contaminaci\u00f3n durante su uso y se considera un proceso silencioso de bajo mantenimiento.<\/p>\n\n\n\n

W Punta de Mita cuenta con el programa Save Water, creado para reutilizar el agua residual con un filtrado que permite utilizarse para el riego de los jardines de la propiedad, con lo que se evita consumir m\u00e1s litros de agua<\/strong>. Por su parte, The St. Regis Kanai Resort, Riviera Maya<\/strong>, se inspira en la leyenda de Way Ja, quien en la cosmogon\u00eda maya representa al poder del agua y ha decidido producir y embotellar org\u00e1nicamente su propia agua para consumo de los hu\u00e9spedes (tanto mineral como natural) la cual evita el uso de pl\u00e1sticos de un solo uso<\/strong>.<\/p>\n\n\n\n

\"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

Todas estas acciones se hacen con el apoyo de la plataforma internacional Serve360 y la campa\u00f1a Hotel Earth. El pr\u00f3ximo 22 de abril se conmemora la edici\u00f3n n\u00famero 53 del D\u00eda Internacional de la Madre Tierra, instaurado as\u00ed por el Programa para el Medio Ambiente de las Naciones Unidas; desde entonces, la fecha funge como […]<\/p>\n","protected":false},"author":3,"featured_media":5190,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[21],"tags":[],"class_list":["post-5189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industria"],"yoast_head":"\nPropiedades del portafolio de Marriott Bonvoy ponen en marcha campa\u00f1as a favor del planeta - 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