{"id":6435,"date":"2023-06-14T16:56:01","date_gmt":"2023-06-14T22:56:01","guid":{"rendered":"https:\/\/b2v.mx\/media\/?p=6435"},"modified":"2023-08-06T22:16:38","modified_gmt":"2023-08-07T04:16:38","slug":"deporte-fuente-de-inspiracion-y-motor-de-cambio-generacional-en-iberdrola","status":"publish","type":"post","link":"https:\/\/b2v.mx\/media\/deporte-fuente-de-inspiracion-y-motor-de-cambio-generacional-en-iberdrola\/","title":{"rendered":"Deporte, fuente de inspiraci\u00f3n y motor de cambio generacional en Iberdrola"},"content":{"rendered":"\n<p><em>En Iberdrola, el deporte tiene un poder transformador en las personas, generando beneficios a nivel f\u00edsico, psicol\u00f3gico, emocional y social<\/em><\/p>\n\n\n\n<p>Quienes lo practican, desarrollan muchas habilidades, como una capacidad de tolerancia a la frustraci\u00f3n, control de la ansiedad, autodisciplina y automotivaci\u00f3n, entre otras, muy necesarias para la vida y el desarrollo humano.<\/p>\n\n\n\n<p>Impulsar una pr\u00e1ctica deportiva entre la juventud es muy importante, ya que en los \u00faltimos a\u00f1os se ha observado un declive en nuestro pa\u00eds del inter\u00e9s por realizar actividades f\u00edsicas. <\/p>\n\n\n\n<p>Por ejemplo, en 2014, el 45.4 por ciento de la poblaci\u00f3n mayor a 18 a\u00f1os dijo practicar actividad f\u00edsica; mientras que en 2021, la cifra cay\u00f3 a 39.6 por ciento.[1]<\/p>\n\n\n\n<p>En <strong>Iberdrola<\/strong> <strong>M\u00e9xico<\/strong> buscamos impulsar el deporte como un motor de cambio en algunas comunidades donde estamos presentes, como ha ocurrido en la <strong>Huasteca Potosina<\/strong>, con los equipos de f\u00fatbol <strong>Sultanes<\/strong> y <strong>Sultanas de<\/strong> <strong>Tamazunchale<\/strong>.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Su historia de resiliencia comienza con su fundaci\u00f3n en 2011 y ha continuado en crecimiento:<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Desde hace dos a\u00f1os, bajo una alianza con <strong>Iberdrola <\/strong>M\u00e9xico, el club se fortaleci\u00f3 y convirti\u00f3 en un semillero de talentos, que promueve el deporte e impulsa la equidad a trav\u00e9s del f\u00fatbol femenino.<\/li>\n\n\n\n<li>Actualmente, el equipo varonil juega en la <strong>Tercera Divisi\u00f3n Profesional<\/strong> representando a su municipio, lo que genera orgullo y sentido de pertenencia entre las y los jugadores de la comunidad. <\/li>\n\n\n\n<li>Por otro lado, la divisi\u00f3n femenil particip\u00f3, por primera vez, en los juegos macrorregionales de la <strong>Comisi\u00f3n Nacional de Cultura F\u00edsica y Deporte <\/strong>(<strong>Conade<\/strong>).<\/li>\n<\/ul>\n\n\n\n<p>Es importante dar visibilidad a los casos de \u00e9xito para que m\u00e1s personas vean el poder del deporte en nuestras vidas. Al final, es un incentivo para sumar y apoyar estas iniciativas.<\/p>\n\n\n\n<p>Esta alianza con el club de futbol, las carreras atl\u00e9ticas que hemos organizado en <strong>Tamazunchale <\/strong>y <strong>Juchit\u00e1n<\/strong>, apoyo con uniformes o equipo para equipos deportivos locales, entre otras acciones, forman parte de nuestra iniciativa \u201c<strong>Energ\u00eda para Triunfar<\/strong>\u201d, a trav\u00e9s de la cual impulsamos el deporte y bienestar en las comunidades.<\/p>\n\n\n\n<p>El respaldo de las comunidades, sumado al trabajo que realizamos junto con otras empresas, gobierno y sociedad civil, nos permite avanzar hacia el cumplimento de los <strong>Objetivos de Desarrollo Sostenible <\/strong>(<strong>ODS<\/strong>). En este caso con:<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"779\" height=\"268\" src=\"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/06\/Iberdrola01.jpg\" alt=\"\" class=\"wp-image-6436\" srcset=\"https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/06\/Iberdrola01.jpg 779w, https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/06\/Iberdrola01-300x103.jpg 300w, https:\/\/b2v.mx\/media\/wp-content\/uploads\/2023\/06\/Iberdrola01-768x264.jpg 768w\" sizes=\"(max-width: 779px) 100vw, 779px\" \/><\/figure>\n\n\n\n<p>El deporte tiene un potencial transformador en la juventud y, bien encauzado, llegar\u00e1 a ser un motor de cambio en el pa\u00eds.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Referencias<\/h5>\n\n\n\n<p>[1] (<strong>INEGI<\/strong>, 2021) M\u00f3dulo de Pr\u00e1ctica Deportiva y Ejercicio F\u00edsico 2021 (<a href=\"http:\/\/inegi.org.mx\">inegi.org.mx<\/a>)<\/p>\n\n\n\n<p>[2] (Iberdrola M\u00e9xico, 2022) Impulso al deporte mexicano: Sultanes de Tamazunchale (<a href=\"http:\/\/iberdrolamexico.com\">iberdrolamexico.com<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En Iberdrola, el deporte tiene un poder transformador en las personas, generando beneficios a nivel f\u00edsico, psicol\u00f3gico, emocional y social Quienes lo practican, desarrollan muchas habilidades, como una capacidad de tolerancia a la frustraci\u00f3n, control de la ansiedad, autodisciplina y automotivaci\u00f3n, entre otras, muy necesarias para la vida y el desarrollo humano. Impulsar una pr\u00e1ctica [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6437,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[21],"tags":[686,687,98,685,253],"class_list":["post-6435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industria","tag-conade","tag-huasteca-potosina","tag-iberdrola","tag-iberdrola-mexico","tag-inegi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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